The Creative comes before Marketing for a reason.

Yes, research and analytics are important – but they shouldn’t drive your creative. We believe that great marketing is led by great creative.  Execution is critical but it is pointless without the idea. CNN Creative Marketing is a place where the right brain and left brain work together.

AWARDS

December 15th, 2020
CNN Worldwide named Global Excellence Marketing Team of the Year for the 6th consecutive Year at 2020 Promax Awards

For the sixth year in a row, CNN Worldwide was named Global Excellence Marketing Team of the Year at the Promax Awards, the industry’s top prize for entertainment marketing.

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KEY ART

PROJECTS

United States of Scandal

United States of Scandal

The Many Lives of Martha Stewart

The Many Lives of Martha Stewart

CNN Heroes

CNN Heroes

King Charles

King Charles

Chowchilla

Chowchilla

Little Richard: I Am Everything

Little Richard: I Am Everything

The Source

The Source

See It Loud

See It Loud

Juneteenth2023

Juneteenth2023

Mark Twain Prize

Mark Twain Prize

Eva Longoria: Searching For Mexico

Eva Longoria: Searching For Mexico

American Pain

American Pain

Giuliani: What Happened to America’s Mayor?

Giuliani: What Happened to America’s Mayor?

Dionne Warwick

Dionne Warwick

CNN New Year’s Eve

CNN New Year’s Eve

Gabby Giffords

Gabby Giffords

(More Than) A Cooking Show

(More Than) A Cooking Show

Tis The Season

Tis The Season

CNN Tonight

CNN Tonight

The Murdochs

The Murdochs

HLN Investigates

HLN Investigates

No Ordinary Life

No Ordinary Life

Juneteenth

Juneteenth

Patagonia

Patagonia

Watergate

Watergate

Julia

Julia

CNN Brand

CNN Brand

Navalny

Navalny

Nomad

Nomad

Roadrunner

Roadrunner

LBJ

LBJ

Marilyn

Marilyn

Carole King & James Taylor

Carole King & James Taylor

The Hunt for Planet B

The Hunt for Planet B

Citizen Ashe

Citizen Ashe

The Lost Sons

The Lost Sons

Diana

Diana

The Price of Freedom

The Price of Freedom

9-11

9-11

We Love NYC

We Love NYC

Bunker Boom

Bunker Boom

58 Hours

58 Hours

Jerusalem

Jerusalem

History of the Sitcom

History of the Sitcom

Lady Boss

Lady Boss

Murder Nation

Murder Nation

Dreamland

Dreamland

Race For The Vaccine

Race For The Vaccine

The Story of Late Night

The Story of Late Night

The People v The Klan

The People v The Klan

Down The Hill: The Delphi Murders

Down The Hill: The Delphi Murders

Lincoln: Divided We Stand

Lincoln: Divided We Stand

Stanley Tucci Searching For Italy

Stanley Tucci Searching For Italy

Jimmy Carter

Jimmy Carter

President In Waiting

President In Waiting

John Lewis

John Lewis

On The Trail

On The Trail

After Truth

After Truth

First Ladies

First Ladies

CNN Politics 2020

CNN Politics 2020

CNN40

CNN40

Specials

Specials

The Killer Truth

The Killer Truth

The Color of Covid

The Color of Covid

Go There

Go There

Scandalous

Scandalous

Coronavirus Townhall

Coronavirus Townhall

Sex & Murder

Sex & Murder

The Windsors

The Windsors

Linda Ronstadt

Linda Ronstadt

CNN Logo Brand Guidelines

CNN Logo Brand Guidelines

Real Life Nightmare

Real Life Nightmare

Forensic Files II

Forensic Files II

The Dead Wives Club

The Dead Wives Club

Halston

Halston

Lies Crimes & Video

Lies Crimes & Video

Death Row Stories

Death Row Stories

Apollo 11

Apollo 11

The Movies

The Movies

Colin Quinn Red State Blue State

Colin Quinn Red State Blue State

Champions for Change

Champions for Change

Hell in the Heartland

Hell in the Heartland

CNN Facts First

CNN Facts First

Redemption Project

Redemption Project

United Shades of America

United Shades of America

Chasing Life

Chasing Life

Tricky Dick

Tricky Dick

36 Hours With the Taliban

36 Hours With the Taliban

Very Scary People

Very Scary People

The Bush Years

The Bush Years

Vengeance

Vengeance

CNN Politics

CNN Politics

CNN Politics

CNN Politics Tonight

Three Identical Strangers

Three Identical Strangers

American Style

American Style

Gilda

Gilda

The Axe Files

The Axe Files

The Van Jones Show

The Van Jones Show

How It Really Happened

How It Really Happened

This is Life with Lisa Ling

This is Life with Lisa Ling

Anthony Bourdain: Parts Unknown

Anthony Bourdain: Parts Unknown

RBG

RBG

Something’s Killing Me

Something’s Killing Me

The 2000s

The 2000s

History of Comedy 2

History of Comedy 2

American Jail

American Jail

1968

1968

American Dynasties: The Kennedys

American Dynasties: The Kennedys

Pope: The Most Powerful Man In History

Pope: The Most Powerful Man In History

Christiane Amanpour Sex & Love Around The World

Christiane Amanpour Sex & Love Around The World

Declassified

Declassified

Finding Jesus

Finding Jesus

Soundtracks

Soundtracks

The Wonder List

The Wonder List

Unmasking A Killer

Unmasking A Killer

Erin Burnett

Erin Burnett

The Radical Story of Patty Hearst

The Radical Story of Patty Hearst

Morning Express with Robin Meade

Morning Express with Robin Meade

CNN Films Jeremiah Tower

CNN Films Jeremiah Tower

The Nineties

The Nineties

The Eighties

The Eighties

The History of Comedy

The History of Comedy

CNN Why We Go

CNN Why We Go

This is Life with Lisa Ling Season 4

This is Life with Lisa Ling Season 4

The Wonder List With Bill Weir Season 3

The Wonder List With Bill Weir Season 3

Anthony Bourdain Parts Unknown Season 10

Anthony Bourdain Parts Unknown Season 10

CNN Original Series Image

CNN Original Series Image

Race for the White House

Race for the White House

United Shades of America

United Shades of America

This Is Life With Lisa Ling

This Is Life With Lisa Ling

High Profits

High Profits

CNN Sans

CNN Sans

United States of Scandal

United States of Scandal

The Many Lives of Martha Stewart

The Many Lives of Martha Stewart

CNN Heroes

CNN Heroes

King Charles

King Charles

Chowchilla

Chowchilla

Little Richard: I Am Everything

Little Richard: I Am Everything

The Source

The Source

See It Loud

See It Loud

Juneteenth2023

Juneteenth2023

Mark Twain Prize

Mark Twain Prize

Eva Longoria: Searching For Mexico

Eva Longoria: Searching For Mexico

American Pain

American Pain

Giuliani: What Happened to America’s Mayor?

Giuliani: What Happened to America’s Mayor?

Dionne Warwick

Dionne Warwick

CNN New Year’s Eve

CNN New Year’s Eve

Gabby Giffords

Gabby Giffords

(More Than) A Cooking Show

(More Than) A Cooking Show

Tis The Season

Tis The Season

CNN Tonight

CNN Tonight

The Murdochs

The Murdochs

HLN Investigates

HLN Investigates

No Ordinary Life

No Ordinary Life

Juneteenth

Juneteenth

Patagonia

Patagonia

Watergate

Watergate

Julia

Julia

CNN Brand

CNN Brand

Navalny

Navalny

Nomad

Nomad

Roadrunner

Roadrunner

LBJ

LBJ

Marilyn

Marilyn

Carole King & James Taylor

Carole King & James Taylor

The Hunt for Planet B

The Hunt for Planet B

Citizen Ashe

Citizen Ashe

The Lost Sons

The Lost Sons

Diana

Diana

The Price of Freedom

The Price of Freedom

9-11

9-11

We Love NYC

We Love NYC

Bunker Boom

Bunker Boom

58 Hours

58 Hours

Jerusalem

Jerusalem

History of the Sitcom

History of the Sitcom

Lady Boss

Lady Boss

Murder Nation

Murder Nation

Dreamland

Dreamland

Race For The Vaccine

Race For The Vaccine

The Story of Late Night

The Story of Late Night

The People v The Klan

The People v The Klan

Down The Hill: The Delphi Murders

Down The Hill: The Delphi Murders

Lincoln: Divided We Stand

Lincoln: Divided We Stand

Stanley Tucci Searching For Italy

Stanley Tucci Searching For Italy

Jimmy Carter

Jimmy Carter

President In Waiting

President In Waiting

John Lewis

John Lewis

On The Trail

On The Trail

After Truth

After Truth

First Ladies

First Ladies

CNN Politics 2020

CNN Politics 2020

CNN40

CNN40

Specials

Specials

The Killer Truth

The Killer Truth

The Color of Covid

The Color of Covid

Go There

Go There

Scandalous

Scandalous

Coronavirus Townhall

Coronavirus Townhall

Sex & Murder

Sex & Murder

The Windsors

The Windsors

Linda Ronstadt

Linda Ronstadt

CNN Logo Brand Guidelines

CNN Logo Brand Guidelines

Real Life Nightmare

Real Life Nightmare

Forensic Files II

Forensic Files II

The Dead Wives Club

The Dead Wives Club

Halston

Halston

Lies Crimes & Video

Lies Crimes & Video

Death Row Stories

Death Row Stories

Apollo 11

Apollo 11

The Movies

The Movies

Colin Quinn Red State Blue State

Colin Quinn Red State Blue State

Champions for Change

Champions for Change

Hell in the Heartland

Hell in the Heartland

CNN Facts First

CNN Facts First

Redemption Project

Redemption Project

United Shades of America

United Shades of America

Chasing Life

Chasing Life

Tricky Dick

Tricky Dick

36 Hours With the Taliban

36 Hours With the Taliban

Very Scary People

Very Scary People

The Bush Years

The Bush Years

Vengeance

Vengeance

CNN Politics

CNN Politics

CNN Politics

CNN Politics Tonight

Three Identical Strangers

Three Identical Strangers

American Style

American Style

Gilda

Gilda

The Axe Files

The Axe Files

The Van Jones Show

The Van Jones Show

How It Really Happened

How It Really Happened

This is Life with Lisa Ling

This is Life with Lisa Ling

Anthony Bourdain: Parts Unknown

Anthony Bourdain: Parts Unknown

RBG

RBG

Something’s Killing Me

Something’s Killing Me

The 2000s

The 2000s

History of Comedy 2

History of Comedy 2

American Jail

American Jail

1968

1968

American Dynasties: The Kennedys

American Dynasties: The Kennedys

Pope: The Most Powerful Man In History

Pope: The Most Powerful Man In History

Christiane Amanpour Sex & Love Around The World

Christiane Amanpour Sex & Love Around The World

Declassified

Declassified

Finding Jesus

Finding Jesus

Soundtracks

Soundtracks

The Wonder List

The Wonder List

Unmasking A Killer

Unmasking A Killer

Erin Burnett

Erin Burnett

The Radical Story of Patty Hearst

The Radical Story of Patty Hearst

Morning Express with Robin Meade

Morning Express with Robin Meade

CNN Films Jeremiah Tower

CNN Films Jeremiah Tower

The Nineties

The Nineties

The Eighties

The Eighties

The History of Comedy

The History of Comedy

CNN Why We Go

CNN Why We Go

This is Life with Lisa Ling Season 4

This is Life with Lisa Ling Season 4

The Wonder List With Bill Weir Season 3

The Wonder List With Bill Weir Season 3

Anthony Bourdain Parts Unknown Season 10

Anthony Bourdain Parts Unknown Season 10

CNN Original Series Image

CNN Original Series Image

Race for the White House

Race for the White House

United Shades of America

United Shades of America

This Is Life With Lisa Ling

This Is Life With Lisa Ling

High Profits

High Profits

CNN Sans

CNN Sans